- Ripple’s stablecoin RLUSD, approved by NYDFS in December, is gaining traction with leading exchanges and is expected to be adopted by Coinbase and Binance soon, as Ripple’s president predicts strong growth in the crypto market.
- Additionally, a pro-crypto shift in SEC leadership may accelerate the launch of an XRP ETF, signaling a transformative era for the industry.
Ripple’s RLUSD, a stablecoin pegged to the US dollar, is creating waves in the crypto world. As Ripple’s president Monica Long forecasts significant growth for the crypto market in the coming years, RLUSD is poised to play a pivotal role in the industry’s transformation.
A Strong Start: RLUSD’s Early Success
Launched in April last year, RLUSD went through rigorous testing before receiving approval from the New York Department of Financial Services (NYDFS) in December. Since then, prominent exchanges like Uphold, Bitstamp, Bitso, Moonpay, and CoinMENA have embraced the stablecoin. Bullish, a platform backed by tech billionaire Peter Thiel, joined the list around Christmas, further boosting RLUSD’s credibility.
Despite these milestones, major players like Coinbase and Binance have yet to onboard the stablecoin. However, Long remains optimistic, hinting in a recent Bloomberg interview that these giants will likely adopt RLUSD “imminently.”
The Road Ahead: Ripple’s Vision for Growth
Ripple’s payment solutions saw their business double last year, and the company expects this upward trajectory to continue. Monica Long believes stablecoins like RLUSD will be instrumental in this growth, stating, “We see a really strong growth trajectory for our payments solution, and with that, RLUSD will have a premium role.”
This confidence extends beyond 2024, with Long envisioning 2025 as a breakthrough year for the broader crypto market. She highlights the potential for significant advancements under pro-crypto leadership at the US Securities and Exchange Commission (SEC).
An XRP ETF on the Horizon?
The idea of an XRP exchange-traded fund (ETF) is gaining momentum. Long predicts that as the SEC transitions to new leadership under Paul Atkins, a pro-crypto advocate, approvals for crypto ETFs could accelerate.
This shift is particularly significant given the regulatory hurdles Ripple has faced under the outgoing SEC chairman, Gary Gensler. His tenure was marked by lawsuits targeting crypto companies, including a high-profile legal battle against Ripple itself. With Atkins at the helm, the XRP community anticipates a more favorable regulatory environment and the potential launch of an XRP ETF.
Why RLUSD Matters
As the crypto industry gears up for what could be a transformative era, RLUSD’s role in facilitating seamless payments and stabilizing the market cannot be overstated. With major exchanges likely to embrace it soon, RLUSD is set to become a cornerstone of the next wave of crypto innovation.
Ripple’s confidence in its stablecoin mirrors the optimism shared by many in the crypto space: the best is yet to come.
